AI roast engine

Upload a photo. Get roasted.

Roastly turns selfies, outfits, rooms, desks, and headshots into fast, meme-ready insults people actually want to share. Built for TikTok, group chats, and anyone who knows self-dragging performs.

10-second roast loop
Vertical export ready
Share-to-friend growth built in
Roastly hero

Sample output vibe

Funny first, mean second — brutal enough to post, safe enough to send.

Savage mode

What to expect

A new product, with clear rules.

Fast by default

Roastly is built for low-friction fun: upload, choose intensity, get your roast, and post or send it without extra editing.

Guardrails included

The product aims for roast comedy, not cruelty. Safety controls and category limits are part of the experience, not an afterthought.

Made to spread

Every core interaction points toward sharing — from repost-ready outputs to the built-in “roast a friend” loop that brings the next user in.

How Roastly works

One viral mechanic, designed end to end.

01Core flow

Photo in. Persona out. Punchline delivered.

The main experience stays dead simple: upload an image, pick your intensity, and let Roastly generate a fast, stylized roast that feels native to internet humor rather than generic AI filler.

Works with outfits, bedrooms, desks, pets, resumes, and profile pics
Optional voice-over for reaction-style content and repostable clips

Upload once, roast instantly

Drop in a selfie, outfit pic, desk setup, room shot, or painfully serious LinkedIn headshot and get a joke-packed takedown in seconds.

Choose the damage level

Start mild, go medium, or turn it all the way up to savage depending on whether you're posting for laughs or sending it straight to the group chat.

Built to be shared

Roasts are formatted for vertical video, captions, and quick reposts so the punchline lands on TikTok, Instagram, Snapchat, and everywhere else attention lives.

Share loop

The product growth engine is the joke itself.

Roastly doesn't bolt virality on later. The natural next move after getting roasted is sending it to someone else and telling them to take their turn.

10s

Typical time from upload to roast output.

3 modes

Mild, Medium, and Savage depending on the audience.

1 tap

To export a vertical clip worth posting or dropping in chat.

Pricing

Start free. Upgrade when the bit gets bigger.

Pricing matches the product stage: easy to try, cheap to keep, and flexible enough for creators, power users, and branded roast campaigns.

Free

For first roasts and casual posting.

$0/mo

  • Standard savage roast generation
  • Watermarked exports
  • Share-to-friend flow included
Start free

Plus

For cleaner posts and more style control.

$4.99/mo

  • No watermark
  • Nice mode for softer jokes
  • Extra roast styles and formats
Upgrade to Plus
Most popular

Premium

For unlimited chaos and creator-grade output.

$9.99/mo

  • Celebrity-style AI voices and personas
  • Unlimited roasts
  • Best fit for frequent posting and reactions
Go Premium

B2B

For branded roast campaigns, teams, and events.

Custom

  • Campaign-specific roast personas
  • Event and creator activations
  • Custom pricing based on scope
Talk to Roastly

Questions people ask before posting themselves into oblivion

Straight answers.

Ready to test your ego?

Give Roastly your best photo.

Try the free plan, generate your first roast, and send it to the friend who thinks they can survive savage mode.